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Some Olympic Games News Headlines are here.

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- Very Latest News
- News from June 2001 & before

 Wednesday, August 29, 2001 

FLORA announced as naming-rights-sponsor of the Sydney Marathon


Read media release here
Posted at 18:34     [Perma-Link]

Brisbane set for Goodwill Games gala

The Goodwill Games open in Brisbane on Weds 29th Aug with organisers promising an extravagant production. Three thousand performers, among them Irish band The Corrs and Australian stars Vanessa Amorosi and Human Nature, and 1,300 dancers will take to the stage. Organisers are describing the show as a musical production, with some pageantry and "just a few" formalities. Rehearsals for tonight's big opening are continuing.

Meanwhile, more than 1,000 athletes from 70 nations have already arrived in Brisbane for the biggest event to be staged in the city since World Expo '88.The sporting events, which will see athletes vying for $US5 million in prizemoney, get underway on Thurs 30th Aug.
Posted at 07:43     [Perma-Link]

Freeman admits to bouts of depression

Australia's Olympic 400 metres gold medallist Cathy Freeman has revealed she suffered from bouts of depression and loneliness both before and after her victory at last year's Sydney Games. Freeman said she had been through periods when she felt frightened and had doubted herself because of the strain of trying to live up to other people's expectations of her.

Speaking today at the launch of a programme to tackle youth suicide in Australia, Freeman said: "I'm only 28, but I still have my days when I get really down and you feel really lonely. You feel scared. "People sort of put me up on a pedestal. I am supposed to be this really tough athlete now, Olympic champion and all the rest of it, but I still have my days where I get depressed and I question my self-worth, I feel inadequate."

Freeman became a symbol of reconciliation between black and white Australians when she lit the flame at the opening ceremony for the Sydney 2000 Olympics before going on to win gold.
Posted at 07:39     [Perma-Link]
 Monday, August 27, 2001 

HOBART HOSTS HUGE ATHLETICS WEEKEND

Athletics hits the Hobart countryside and roads this weekend for the Telstra Australian Cross Country Championships and Road Walking Championships. Close to 400 distance runners and walkers from all over Australia will converge on Tasmania for the national cross country titles on Saturday and the national road walk titles on Sunday.

On the Saturday night all interstate and local athletes, coaches and distance running enthusiasts are invited to a Distance Running Forum featuring some of Australia's top distance athletes and coaches. The national cross cross country titles feature 14 events from the open age group to the under 18's, and also the Australian All Schools Cross Country Championships comprising age groups from under 20 to under 14.

The day begins with the under 14 girl's 3000m school's final at 9.45am with the main events, the open women's 8000m at 1.20pm and open men's 12,000m at 2.05pm. Sydney Olympic marathon runner and Australian 5000m record holder Lee Troop (Vic) will be out to retain his national title against a strong field including local favourite Michael Chettle (Tas), Victoria's Julian Dwyer, Phil Sly and Paul Fenn. In the women's open race Olympic 10,000m representative Kylie Risk (Tas) will take on another local girl in Anna Thompson in what could prove to be a successful day for Tasmania. The road walking titles on Sunday feature 10 events from the open 30km for men and 10km for women to the under 14 3km for boys and girls. The men's open race should be good battle between Sydney Olympic 50K walk representative Duane Cousins (Vic), Michael Harvey (Vic) who is ranked in the Australian all-time top 10 for 50km and former junior star Troy Sundstrom (NSW). The women's race will also be an intriguing competition between Victoria's Wendy Muldoon, Tracy Rosengrave and NSW's Cheryl Webb with the walkers out to put in a solid performance in the lead up to the Commonwealth Games trials. The 2001 National Cross Country Distance Running Forum will be held on Saturday night (1 September) from 6.15 to 7.30pm at the 50 and Better Centre, 108 Bathurst Street, Hobart.

The forum will feature cross country competitor Lee Troop, Athletics Australia High Performance Manager Kathryn Periac, Pam Turney who is the coach of Olympic distance runners Kate Richardson and Claire Fearnley and World Championships marathoners Susan and Magnus Michelsson, and Bruce Scriven who is the coach of 2000 Olympic and 2001 World Championships representatives Georgie Clarke and Craig Mottram. For further details on the Forum contact Di Barnes on 03 6244 3909 or 0438 604 594.

Posted at 23:59     [Perma-Link]
 Sunday, August 26, 2001 

More Cash to VIC, ACT and SA from Aths Australia

Athletics Victoria, the State's peak athletics body, has signed a Memorandum of Understanding (MOU) with Athletics Australia which will assist the sport's future in Victoria. AA will invest more than $69,700 for 2001/02 in administration and grass roots development support for Athletics Victoria. This follows the recent announcement of investment of $35,000 in the ACT and $50,000 for South Australia.

This increased level of financial support has been made possible through an increased level of corporate support including AA's new sponsorships with Telstra and New Balance and the ongoing commitment of the Australian Sports Commission (ASC). AA's partners, Telstra, New Balance, Ansett, TNT and the ASC are all committed to supporting the sport from the national to the local level. Part of AA's and MAs commitment is to embrace and support 10 key national programs:

1. Marketing
2. Electronic and Print Media
3. Development
4. Schools and Junior Athletics
5. High Performance
6. National Database and Information Technology
7. Membership Servicing
8. Equipment Purchase
9. Competition and Event Scheduling
10. Volunteer Base
Posted at 01:35     [Perma-Link]
 Saturday, August 25, 2001 

MEDALLISTS HEADLINE AUSTRALIAN TEAM FOR GOODWILL GAMES

A strong Telstra Australian athletics team, led by recent World Championship medallists Dmitri Markov and Bronwyn Eagles, is confirmed to compete in the 2001 Goodwill Games in Brisbane from September 4 - 7. Thirty four athletes were today announced by Athletics Australia, with additional sprinters to be named for the 4x100m and 4x400m relay teams next week, to take the team size to more than 40.

The team includes 19 members from the Australian Team that contested the IAAF World Championships in Edmonton, Canada this month, as well as several athletes returning to the international scene. Some of the names include:

- World champion pole vaulter Dmitri Markov;
- World Championships bronze medallist in the hammer throw Bronwyn Eagles;
- Sydney 2000 Olympic Games silver medallist in the pole vault Tatiana Grigorieva;
- Australian 100m record holder Matt Shirvington;
- Sydney City to Surf winner Susie Power;
- Recent Australian record-setter in the javelin throw, Andrew Currey;
- Seventeen-year-old Georgie Clarke (mile) who is the youngest member of the team;
- Forty-year-old Kerry Saxby-Junna (20k Walk) who is the oldest member of the team; and,
- Three-time Olympian and former Commonwealth long jump champion Nicole Boegman who is returning after a 12-month lay-off with injury.

Athletics Australia Head Coach Keith Connor said several athletes in the team had the potential to produce a podium finish at the Goodwill Games in front of an inspiring home crowd. "This team is a strong blend of experience and youth from World Championships team captain Kerry Saxby-Junna, down to rising middle distance runner Georgie Clarke and a number of others making their first major senior team," he said. "The Goodwill Games is an opportunity for those who performed well at the World Championships to consolidate their position on a world scale, and for those who did not perform so well to make amends against quality international fields. Equally importantly, the younger members of the team will be out to make their mark against the best in the world, as they can go into the meet with nothing to lose and everything to gain."

The team announced today includes:

Women
100m Lauren Hewitt (Vic)
200m Hewitt
800m Tamsyn Lewis (Vic)
Mile Georgie Clarke (Vic)
3000m steeplechase Melissa Rollison (Qld)
5000m Benita Willis (ACT)
10,000m Susie Power (Vic), Kerryn McCann (NSW)
100m hurdles Jacquie Munro (NSW)
400m hurdles Sonia Brito (Vic)
20km Walk Kerry Saxby-Junna (NSW)
4x100 relay To be named
4x400 relay To be named
Long Jump Nicole Boegman (NSW), Bronwyn Thompson (Qld)
Triple Jump Nicole Mladenis (WA)
Pole Vault Tatiana Grigorieva (SA)
Discus Alison Lever (Qld)
Hammer Bronwyn Eagles (NSW), Karyne Di Marco (NSW)
Heptathlon Jane Jamieson (NSW)

Men
100m Matt Shirvington (NSW)
200m Shirvington
400m Clinton Hill (NSW)
800m Grant Cremer (NSW)
Mile Craig Mottram (Vic)
5000m Michael Power (Vic)
10,000m Shaun Creighton (NSW)
110m hurdles Stuart Anderson (Qld)
400m hurdles Blair Young (Qld)
20km Walk Nathan Deakes (Vic)
4x100 relay To be named
4x400 relay To be named
Triple Jump Andrew Murphy (NSW)
Pole Vault Viktor Chistiakov (SA), Dmitri Markov (WA)
Shot Put Justin Anlezark (Qld)
Hammer Stuart Rendell (ACT)
Javelin Andrew Currey (NSW)
Posted at 23:01     [Perma-Link]
 Friday, August 24, 2001 

ACT ATHLETICS PROGRAM TO BENEFIT FROM NATIONAL SUPPORT

ACT Athletics (ACTA), the state's peak athletics body, today signed a
Memorandum of Understanding (MOU) with Athletics Australia (AA) which will secure the sport's future in the ACT.

All AA's Member Associations have committed to forming MOUs with the national governing body outlining the support structure from AA, national strategy and programs, and the programs to be driven by MAs at state level. AA will invest more than $35,000 for 2001/02 in administration and grass roots development support for ACT Athletics, out of more than $500,000 to be directed to MAs in this financial year.

This increased level of financial support has been made possible through an increased level of corporate support including AA's new sponsorships with Telstra and New Balance and the ongoing commitment of the Australian Sports Commission (ASC). AA's partners, Telstra, New Balance, Ansett, TNT and the ASC are all committed to supporting the sport from the national to the local level, while the ACT Academy of Sport and Australian Institute of Sport have been of invaluable support to ACT Athletics.

Part of AA's and MAs commitment is to embrace and support 10 key national programs:
1. Marketing
2. Electronic and Print Media
3. Development
4. Schools and Junior Athletics
5. High Performance
6. National Database and Information Technology
7. Membership Servicing
8. Equipment Purchase
9. Competition and Event Scheduling
10. Volunteer Base

ACT Athletics President Greg Gilbert said the MOU outlines a new level of financial support that will facilitate the increased development of the sport's programs at state level.
"We are entering a period of strong growth that will benefit the sport's constituents across all levels. This support from Athletics Australia will greatly assist us particularly at the grass roots level enhancing the transition of athletes from Little Athletics to senior athletics." Athletics Australia Chief Executive Simon Allatson said AA has invested a
record level of financial support to progress the sport at a state and local level. "We have worked hard over the past two years to attract greater corporate support, establish a new Constitution and overall national strategy for the sport. Now the strategic and financial structure is in place, Member Associations will be able to progress their programs with an unprecedented level of support from their national body."
Posted at 10:22     [Perma-Link]

PERTH AND NOOSA WITNESS FIRST RUNNING AUSTRALIA EVENTS

This Sunday, the Perth City to Surf and Sunrice Noosa Half Marathon will
attract thousands of fun running participants to the first events under a new national 'Running Australia' framework. The framework, developed by Athletics Australia in close collaboration with major running event organisers and supported by corporate partners including New Balance, aims to bring events within the running industry under an effective structure supporting and encouraging more Australians to be involved in the sport.

Running Australia recognises events within three categories - Gold, Silver & Bronze, with the Gold being the recognised top tier events. Both the Perth City to Surf and Noosa Half Marathon are Gold category events along with:

Advertiser City to Bay: Adelaide, SA, 16 September
Skilled Burnie 10: Burnie, TAS, 14 October
Sydney Marathon: Sydney, NSW, 28 October
New Balance Bolt: Noosa, QLD, 3 November
Canberra Marathon: Canberra, ACT, 14 April, 2002
Gold Coast Marathon: Gold Coast, QLD, 7 July, 2002
Run to the G: Melbourne, VIC
Sutherland to Surf: Sutherland, NSW
More events will be added to this framework in the upcoming months.

Athletics Australia Chief Executive Simon Allatson said Running Australia-accredited events benefit from AA assistance through the provision and coordination of free Public and Products Liability Insurance, sponsorship, marketing and promotional service, logistics and infrastructure support. "We have endeavoured to identify a package of benefits of value to the event providers and participants whilst ensuring the fun run market also contributes to the growth of road and distance running throughout the country," he said.

The Perth City to Surf 12K race commences at 8am on Sunday at St George's Terrace with a 4K race starting at 9am at Perry Lakes Stadium with the finish at City Beach Oval. Contact: 1800 200 505.

The Sunrice Noosa Half Marathon incorporates the Australian Half Marathon Championships and includes a program of 5K, 10K and half marathon events starting at 6.30am. Contact: 07 5449 0711. The Australian Half Marathon Championships will feature ACT's Darren Wilson who holds the Australian best on record for the half marathon, Queensland's Pat Carroll who is fourth on the Australian all-time list and in-form road runner Martin Dent (NSW). The women's race will pit rising marathon star Samantha Hughes from Queensland and Sydney Half Marathon winner 37-year-old Liz Miller from NSW.
Posted at 10:16     [Perma-Link]
 Sunday, August 19, 2001 

Goodwill Games Future In Doubt

The Brisbane Goodwill Games might well be the last, as the event's backers consider abandoning future Games amid bleak financial forecasts. The American media giant AOL Time Warner has abruptly postponed the announcement of the host city for the 2005 Games, fuelling intense speculation among bidders that the plug will be pulled after Brisbane. The company has also put off signing the final contracts with the Utah Sports Commission for the staging of the 2003 Winter Goodwill Games in Salt Lake City.

Officials in the leading 2005 bid, city of Phoenix, Arizona, were caught by surprise when told that the announcement of the winning city would not be made this week.

Phoenix was so confident of becoming the next host that it had organised an elaborate victory celebration at a home game of the Arizona Diamondbacks baseball team. Planning for the party had to be hastily reversed after Goodwill Games president Mike Plant called with the bad news. Mr Plant said in an interview with The Age this week that he expected the Games to continue beyond Brisbane. However, the signals coming for the head offices of AOL Time Warner are not as positive.
Posted at 22:55     [Perma-Link]
 Friday, August 17, 2001 

Australian Team for World University Games

To be held in Beijing, China, August 22nd to September 1st 2001.

Games website here

WOMEN
Nicole Apps (NSW) Australian Catholic University
Sonia Brito (Vic) La Trobe University
Emma Cochrane (Vic) Monash University
Rachel Dacy (Vic) Victoria University
Rossana Ditton (NSW) Monash/ Sydney
Katerina Dressler (Vic) RMIT
Bindee Goon Chew (Qld) Southbank TAFE/ University of Queensland
Jane Jamieson (NSW) North Sydney TAFE
Jessica Knox (NSW) University of Sydney
Hayley McGregor (Vic)La Trobe University
Emily Morris (NSW) University of Sydney
Jacqui Munro (NSW) OLA/ Monash University
Sandra Porter (Vic) Victoria University
Georgina Power (Vic) Deakin University
Renee Robson (Vic) Deakin University
Rebecca Sadler (Qld) Queensland University of Technology
Annabelle Smith (NSW) University of Technology Sydney
Christy Thiel (NSW) Macquarie University
Clare Thompson (Vic) OLA/ Curtin University

MEN
Luke Adams (NSW) University of Canberra
Stuart Anderson (QLD)University of Queensland
Adam Basil (Vic) RMIT
David Baxter (Vic) University of Melbourne
Frazer Dowling (NSW) University of Sydney
Peter Elvy (NSW) Charles Sturt University
David Flowers (Vic) NMIT
Clinton Hill (NSW) Meadowbank TAFE/ University of Sydney
Steven Hooker (Vic) RMIT
Kristopher McCarthy (Vic) Australian Catholic University
Mark Moresi (NSW) Australian Catholic University
Peter Nowill (Qld) Griffith University
Timothy Parravicini (Qld) James Cook University
Paul Pearce (Vic) Victoria University
Clayton Veltman (Vic) Deakin University
Tim Williams (Vic) Monash University

TEAM MANAGEMENT
Peter Schuwalow (Vic) - Manager
Kath Sambell (NSW) - Assistant Manager
Peter Fortune (Vic) - Head Coach
Esa Peltola (ACT) - Coach
Rudolf Sopko (NSW) - Coach
James Trotter (ACT) - Physiotherapist
Posted at 00:55     [Perma-Link]
 Wednesday, August 15, 2001 

World Veterans Games in Brisbane

Read the Scathing report here

Read comments here or post your own!
Posted at 10:41     [Perma-Link]
 Monday, August 13, 2001 

SYDNEY CITY TO SURF

Top Results here or two articles from the Sydney Morning Herald on the City to Surf : One and Two.

Photos here

Read comments here or post your own!
Posted at 10:53     [Perma-Link]
 Monday, August 06, 2001 

Canberra's Paul Crake 3rd in KL Towerthon

Canberra's Paul Crake, the Australian mountain running champion and triple winner of the Empire State Building Run Up, today finished 3rd in the Kuala Lumpur Towerthon in Malaysia, the world's richest stair race. Dual World Mountain Running Champion Jonathon Wyatt of New Zealand was first in 10 mins 32 seconds. Crake had a close duel with top German mountain runner Rodolf Reitberger before Reitberger proved too strong on the final flights of stairs, clocking 11:03, with Crake 4 seconds behind.
Posted at 16:07     [Perma-Link]
 Sunday, August 05, 2001 

Australians at Edmonton Marathon

The 8th IAAF World Championships in Athletics commenced with a sensational men's marathon finish in front of a capacity Commonwealth Stadium crowd in Edmonton, Canada. During the parade of nations, the Telstra Australian Athletics Team brought huge applause from the crowd of 60,000 which included quite a number of Aussies to support the team. For the first time at an Opening Ceremony, the men's marathon was held with
four Australian runners aiming for high placings.

However an enthralling finish took place with Olympic gold medallist Gezahegne Abera from Ethiopia outkicking Kenyan Simon Biwott in the final 200 metres. Abera clocked two hours 12 minutes 42 seconds, one second ahead of Biwott with Italian Stefano Baldini third in 2:13:18.

Thirty year old Melbourne athlete Nick Harrison was the highest placed Australian in 23rd position after going through half way in 58th. Harrison clocked 2:23:24 and assisted Australia to eighth place in the teams' competition, the World Marathon Cup, held in conjunction with the World Championships. Rod de Highden (Vic) exorcised the demons of the 1997 World Championships in Athens when he placed 69th in hot and humid conditions and had to be hospitalised. The Sydney Olympian from Doncaster Athletics Club was next Aussie across the line in 36th place clocking 2:27:42. Another Melbourne runner Magnus Michelsson braved the hot conditions in Edmonton to place 40th in 2:28:36, later having to be placed on a drip due to dehydration. NSW's Kim Gillard was 52nd in 2:33:11 in his first World Championships marathon.

Men's Marathon:
Nick Harrison (Vic) 23rd 2:23:24
Rod de Highden (Vic) 36th 2:27:42
Magnus Michelsson (Vic) 40th 2:28:36
Kim Gillard (NSW) 52nd 2:33:11
Posted at 11:11     [Perma-Link]
 Saturday, August 04, 2001 

Athletics Australia Drop "Digger" Team Name

Athletics Australia has joined with the RSL to announce it will retract the use of the word Digger as a name for the Australian Athletics Team.

Athletics Australia Chief Executive Simon Allatson stated: “In direct response to the public, and in particular members of the RSL, we have decided to withdraw the use of the word “Diggers” to represent the Australian Athletics Team. It is heartening to see the great respect the people of Australia have for their military heroes and athletics champions. However, the overwhelming feeling is that a direct connection should not be made between the two,” he said. “It was never our intention to offend any section of the community. We realize this has occurred, for which we apologise. We chose the name because the values which are synonymous with the Diggers are ones we believed appropriate to the team. It was out of respect for the Diggers that we selected the name. It was our wish to honour them. We would like to thank the thousands of people who voted in the competition to find a name for the Team and the many hundreds who responded both positively and adversely to the announcement.

Major General Phillips AO MC (Retired) President of the RSL added: “The RSL wants to stress that we were always in close contact with Athletics Australia regarding the use of the name “Digger”. We understood the reasoning behind using the name. Some parts of our membership are concerned by its use. The response reinforces the fact that the digger spirit is very much a part of contemporary Australia. We look forward to continuing to work with Athletics Australia in future joint projects,” he added.

Simon Allatson added: “We are committed to working closely with the proud Australian public in selecting a dedicated name synonymous with the achievements of our excellent athletics team. In the meantime, we wish our athletes the best of success at the current World Championships in Canada.”

More information: Simon Allatson, Chief Executive, Athletics Australia will be available for comment between 8am and 11am (AEST) on 0438 604 582.

Read comments here or post your own!
Posted at 08:42     [Perma-Link]
 Friday, August 03, 2001 

TV SCHEDULE FOR EDMONTON WORLD CHAMPS

Sydney times - from SBS website:

Aths schedule for SBS (Eastern State's time):

Saturday 4 August Live 09.30 13.30
Sunday 5 August Live 06.00 11.00
Monday 6 August Live 06.00 11.00
Tuesday 7 August Live 06.00 11.00
Wednesday 8 August Live 09.30 14.00
Thursday 9 August Live 09.30 14.00
Friday 10 August Live 09.30 15.00
Saturday 11 August Live 11.00 15.00
Sunday 12 August Live 06.00 10.30
Monday 13 August Live 11.00 15.00

August 4 - 13 Highlights 22.00 23.30
Sunday 12 August Highlights (Eastern States) 21.00 22.30
Highlights (SA) 20.30 22.00
Highlights (WA) 23.00 0.30

For those with access to Foxtel Sports Channel 11 & 12
World Championships coverage from Edmonton

Saturday 4 August Delay 19:30-21:30
Sunday 5 August Live 12:30-04:30 06:30-10:00 15:00-19:00
(Highlights)
Monday 6 August Live 12:30-04:30 06:30-10:30 17:00-19:00 23:00
(Highlights)
Tuesday 7 August Live 01:00-03:30 05:00-10:30 17:00-19:00 23:00
(Highlights)
Wednesday 8 August Live 01:00-03:30 06:00-14:00 17:00-19:00
23.00 (Highlights)
Thursday 9 August Live 01:00-03:30 10:00-14:30 17:00-19:00 23:00
(Highlights)
Friday 10 August Live 10:00-15:00 17:00-19:00 23:00
(Highlights)
Saturday 11 August Live 11:15-15:00 17:00-19:00 23:30
(Highlights)
Sunday 12 August Live 01:30-03:30 06:30-10:30 15:00-19:00
Monday 13 August Live 00:00-02:00 06:30-09:30 20:30-22:30
(Highlights)
Wednesday 15 August 02:00-04:00 (Highlights)
Posted at 23:39     [Perma-Link]

Telstra distances itself from Diggers naming decision

Read other people's comments or post your own here!

The major sponsor of the Australian athletics team says it does not want to be associated with the decision to call the team "the Diggers". Telstra says it has no plans for the team to be referred to as the Telstra Diggers now, or in the future. That is despite the company spending millions on sponsorship and having naming rights to other sporting teams, including swimming.

The move to call the team the Diggers has been criticised by the returned Services League (RSL) and the Federal Government.

Former Australian athlete Robert De Castella has also called for the name to be changed, saying he understands the feelings of the RSL. "The RSL and a lot of our vets who have their own image of what diggers represents and stands for may not see the association with an athletic team [as] quite appropriate," he said.

Read other people's comments or post your own here!
Posted at 22:25     [Perma-Link]

"Digger" Name captures spirit of Australia

Read other people's comments or post your own here!

Calling on the spirit of national pride, mateship and heroic endeavour, Australia’s national athletics team will now be known as the Diggers.

The name was selected by Athletics Australia from thousands of suggestions sent in by sports fans around the country in response to Athletics Australia and Telstra’s “Name the Team” Competition. Uniquely Australian, the name Digger was suggested by competition winner Stephen Kneale from Perth, for its historic association with qualities of dignity, noble-hearted effort and team spirit.

The new name was announced today prior to the start of the biggest athletics meet in the world - the 8th IAAF World Championships in Athletics being held in Edmonton, Canada from 3 - 12 August.

Athletics Australia’s CEO, Mr Simon Allatson, said he was delighted with the new team name, saying it reflected time-honoured and inspirational national qualities.
“The nick-name Digger holds a special place in our national psyche. The name Digger represents pride, both in being Australian and representing Australia, and reflects ideals of courage, honour and enduring effort. I congratulate Mr Kneale for his imaginative contribution”, he said.

Speaking at the launch of the team name today, Telstra’s Chief Financial Officer, Mr David Moffatt said that Telstra was honoured to sponsor a team of fine Australians competing at the highest level of athletic endeavour. “The members of the Diggers team have reached the pinnacle of their sport and for that they are already a team of winners, even before they line up to compete for their country. I wish them the best of luck at the World Championships as they compete under their new name for the first time,” he said.

Mr Kneale’s suggestion won him and his wife Peta a trip to Canada to watch the Opening Ceremony and attend the Official Team Name Launch.

The Diggers: Naming the Australian Athletics Team
Background:
The ‘team’ is one of our best assets and key marketing vehicles. We understand that athletics is more than one personality and we have to invest in our team to ensure longevity and interest for the sport. The ‘Team’ element is particularly key for our sponsors; they do not want our reputation to rely on individual performances but as a collective. A new team name gives us essential unique angles to market and promote our team and our sport to the media and the public

The Process:
The choice of name for the Australian Athletics Team was handed over to the Australian public. A name the team competition, run by Athletics Australia and Telstra,
received more than 3,200 entries and involved radio advertising and direct mail, thus raising the profile of athletics, the Australian team and the World Championships.
The public were encouraged to register their vote via the web, fax or their sms service on their mobiles.

The Requirements:
The team name had to:
* Be uniquely Australian
* Encompass all the disciplines of the sport of athletics
* Be enduring
* Be something all Australians could connect with
* Represent a spirit that is amongst all of those who represent Australia in Athletics

What is the name?
The winning name is Diggers

Who won the competition?
Stephen Kneale, from Perth. His children are all involved in Little Athletics

What are Diggers?
Digger is a nickname attributed to a number of ex-gold diggers in the early army units and to the trench digging activities of the Australian soldiers in World War One. Australian soldiers around the world are affectionately known as diggers. The efforts of Australian men and women during WW! Holds a special place in the Australian psyche and was significant in shaping Australian consciousness. The name Digger represents qualities of mateship, dignity, honour, public spirit, endeavour and serving Australia. The word ‘digger’ is moving in to the ‘everyday’ language of Australia, relating to individuals who are giving their best.

Being a Digger is about:
* Pride in being an Australian
* Honour in representing Australia
* Genuine and enduring effort
* Supporting your team mates
* Always giving your best

Read other people's comments or post your own here!
Posted at 18:20     [Perma-Link]
 Wednesday, August 01, 2001 

SKVARIL - HOBART TO BURNIE

Skvaril, a 62 year old Tasmanian, is running 330km from Hobart to Burnie for charity.
Posted at 07:52     [Perma-Link]


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